About the Customer

Swym is a SaaS platform that powers shopper engagement and retention for e-commerce brands. Over 40,000 merchants use Swym’s wishlist, back-in-stock alerts, and personalized recommendation tools to capture shopping intent, increase conversions, and drive repeat purchases. Swym integrates with major e-commerce platforms and provides actionable insights to help brands improve sales performance.

Customer Challenge

Swym encountered critical challenges in scaling its cloud infrastructure and streamlining application operations.

  • Difficulty in hiring skilled engineers due to high salary demands, uncertain onboarding, and delayed returns on investment.
  • Senior professionals were reluctant to join the team, citing limited operational scale and the challenges common in early-stage environments.
  • The leadership team struggled to establish robust cloud infrastructure and data security, falling behind on adopting the latest technologies and best practices.
  • Application scalability and efficiency were limited by reliance on virtual machines.
  • Deployments remained manual and error-prone, increasing the risk of outages and inconsistencies.
  • Monitoring was fragmented, resulting in a lack of centralized visibility into application performance.
  • Secure management of secrets and sensitive configurations remained a persistent challenge.

Unresolved, these challenges limited Swym’s ability to deploy new features quickly, maintain compliance, and ensure consistent application performance for its merchant partners.

Solution

Infra360 delivered a DevOps transformation for Swym, automating cloud operations, securing workloads, and scaling application delivery with Azure-native services and modern CI/CD practices. Key solution components included:

  • Developed a tailored cloud and DevOps strategy to align with Swym’s business goals.
  • Onboarded a remote team of cloud and DevOps experts for immediate delivery.
  • Provisioned AKS clusters with Terraform, leveraging Azure CNI networking and AAD authentication for secure, high-performance operations.
  • Centralized container image management using Azure Container Registry (ACR), provisioned and managed with Terraform.
  • Standardized and automated application deployments with Helm charts, integrated with ArgoCD for multi-environment and multi-cluster rollouts.
  • Built CI/CD pipelines with Jenkins for build automation and ArgoCD for continuous deployment across all environments.
  • Secured secret management by integrating Azure Key Vault Provider with Secrets Store CSI Driver in AKS.
  • Managed ingress traffic efficiently using Application Gateway Ingress Controller (AGIC) and Helm-managed ingress resources.
  • Enabled high-availability monitoring with Thanos, real-time visualization with Grafana, and proactive alerting with Alert-Manager.

This end-to-end DevOps stack empowered Swym with rapid, secure deployments, centralized visibility, and robust scalability for ongoing growth.

Results & Benefits

faster deployments with automated CI/CD

27% fewer deployment failures

70%

faster deployments with automated CI/CD

3x

greater scalability for application traffic

  • 99.9% application uptime achieved with centralized monitoring
  • Migration from Azure VMs to Azure Kubernetes Service completed
  • Dynamic secrets management integrated with Azure Key Vault
  • Multi-environment deployments enabled across production, staging, and development
  • Operational overhead reduced with Helm-based deployments and centralized image management

Best Practices Implemented

  1. Assessment & Discovery: Initial assessment of Vodex’s existing infrastructure, Discovery: Assessed Swym’s infrastructure with technical workshops to identify pain points and improvement areas.
  2. Architecture Design: Developed detailed diagrams for production, CI/CD, monitoring, ingress, and secret management.
  3. Implementation: Migrated applications and set up AKS clusters, automated CI/CD pipelines, and centralized monitoring.
  4. Validation: Tested the new environment for scalability, security, and reliability.
  5. Handover: Provided documentation and knowledge transfer to enable ongoing operational excellence for Swym’s team

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